Usually means: Influence through attraction and persuasion.
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We found 7 dictionaries that define the word soft power:

General (7 matching dictionaries)
  1. soft power: Oxford Learner's Dictionaries
  2. soft power: The Word Spy
  3. soft power: Collins English Dictionary
  4. soft-power: Wordnik
  5. soft power: Wiktionary
  6. soft power: Dictionary.com
  7. Soft Power (musical), Soft Power, Soft power: Wikipedia, the Free Encyclopedia

Definitions from Wiktionary (soft power)

noun:  (politics) Political influence that is extended by means of diplomacy, media, international assistance, cultural exchanges, etc., rather than by such "hard" means as military intervention or punitive economic measures.
noun:  A state having this kind of power.

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