Definitions from Wiktionary (gimmick)

▸ noun:  A trick or device used to attain some end.
▸ noun:  A ploy or strategy used to attract attention or gain traction.
▸ noun:  (electronics) A gimmick capacitor.
▸ noun:  (Philippines) A night out with one's friends.
▸ verb:  To rig or set up with a trick or device.
▸ Also see gimmick

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