Usually means: Expenses not involving media buying.
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We found 12 dictionaries that define the word below the line:

General (6 matching dictionaries)
  1. below the_line: Oxford Learner's Dictionaries
  2. below-the-line, below-the-line, below the_line: Collins English Dictionary
  3. below the_line: Wiktionary
  4. below the_line: Dictionary.com
  5. Below-the-line (filmmaking), Below the_line (advertising), Below the_line (disambiguation), Below the_line (film production), Below the_line (filmmaking), Below the line: Wikipedia, the Free Encyclopedia
  6. below-the-line: Dictionary/thesaurus

Business (6 matching dictionaries)
  1. MoneyGlossary.com (No longer online)
  2. INVESTORWORDS (No longer online)
  3. BELOW THE LINE: Accounting Glossary
  4. Below the line: Deardorff's Glossary of International Economics
  5. Accounting, Business Studies and Economics Dictionary (No longer online)
  6. BusinessDictionary.com (No longer online)

Definitions from Wiktionary (below the line)

adverb:  (bridge) Pertaining to points scored for tricks bid and won, which count towards game.
adverb:  Taking place underneath an online article, video or other item of content, as part of a comments section or related discussion forum.
adverb:  (marketing) Targeting specific demographics through trade shows, search engine advertising, etc. rather than the mainstream media.
adverb:  (film) Who do not guide and influence the creative direction, process, and voice of a given narrative in a film, such as the boom operators, hair stylists, and location managers.
adverb:  (television) Of expenses: paid for standard ongoing concerns such as insurance and technical equipment and crew.

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