Understanding cultures on their terms.

Ethics vary by culture, context.

Morality varies across cultures, individuals.

(philosophy, sociology) The view that the cognitive styles or habits of perception, reasoning, judgment, and knowledge of the world are not absolute, but are relative to historical eras and to various cultures.

Truth varies with individual belief.

(philosophy of science) The view that scientific facts about the world are not absolute, but are relative to historical eras and to evolving scientific theories.