Usually means: Value of company's brand reputation.
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We found 45 dictionaries that define the word Goodwill:

General (21 matching dictionaries)
  1. goodwill: Merriam-Webster
  2. goodwill: Oxford Learner's Dictionaries
  3. goodwill: American Heritage Dictionary of the English Language
  4. goodwill: Collins English Dictionary
  5. goodwill: Vocabulary.com
  6. Goodwill, goodwill: Wordnik
  7. goodwill: Cambridge Advanced Learner's Dictionary
  8. Goodwill, goodwill: Wiktionary
  9. goodwill: Webster's New World College Dictionary, 4th Ed.
  10. goodwill: Infoplease Dictionary
  11. goodwill: Dictionary.com
  12. goodwill: Cambridge Essential American English Dictionary
  13. Goodwill (accounting), Goodwill (business), Goodwill (store), Goodwill, The Goodwill (band), The Goodwill: Wikipedia, the Free Encyclopedia
  14. goodwill: Rhymezone
  15. goodwill, goodwill (de): AllWords.com Multi-Lingual Dictionary
  16. goodwill: FreeDictionary.org
  17. goodwill: Mnemonic Dictionary
  18. goodwill: TheFreeDictionary.com
  19. goodwill: Longman Dictionary of Contemporary English

Business (22 matching dictionaries)
  1. goodwill: Merriam-Webster Legal Dictionary
  2. MoneyGlossary.com (No longer online)
  3. goodwill: Webster's New World Finance & Investment Dictionary
  4. Duhaime's Canadian law dictionary (No longer online)
  5. goodwill: Law.com Dictionary
  6. Everybody's Legal Dictionary (No longer online)
  7. DS Dictionary (No longer online)
  8. INVESTORWORDS (No longer online)
  9. Glossary of Legal Terms (No longer online)
  10. Goodwill: bizterms.net
  11. Goodwill: Bloomberg Financial Glossary
  12. goodwill: Glossary of research economics
  13. Construction Term Glossary (No longer online)
  14. Goodwill: Moneyterms
  15. goodwill: Finance-Glossary.com
  16. Goodwill: Investopedia
  17. International Law Dictionary (No longer online)
  18. Goodwill: INSOLVENCY
  19. Goodwill (disambiguation), goodwill: Legal dictionary
  20. Goodwill (disambiguation), goodwill: Financial dictionary
  21. Accounting, Business Studies and Economics Dictionary (No longer online)
  22. BusinessDictionary.com (No longer online)

Computing (1 matching dictionary)
  1. goodwill: Encyclopedia

Medicine (1 matching dictionary)
  1. Goodwill (disambiguation), goodwill: Medical dictionary

(Note: See goodwilled as well.)

Definitions from Wiktionary (Goodwill)

noun:  A favorably disposed attitude toward someone or something.
noun:  (accounting) The value of a business entity not directly attributable to its tangible assets and liabilities, deriving from factors such as consumer loyalty to the brand.
noun:  (business) A concept used to refer to the ability of an individual or business to exert influence within a community, club, market or another type of group, without having to resort to the use of an asset (such as money or property), either directly or by the creation of a lien.
noun:  (countable, also capitalized, Canada, US) A thrift shop.
noun:  A surname.
noun:  Alternative letter-case form of goodwill (“a thrift shop”) [A favorably disposed attitude toward someone or something.]

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