Usually means: Promise of value to customer.
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We found 10 dictionaries that define the word value proposition:

General (4 matching dictionaries)
  1. value proposition: Longman Dictionary of Contemporary English
  2. value proposition: Oxford Learner's Dictionaries
  3. value proposition: Wiktionary
  4. Value proposition: Wikipedia, the Free Encyclopedia

Business (5 matching dictionaries)
  1. Value Proposition: E-Commerce and Marketing Dictionary of Terms
  2. Value Proposition: Management Dictionary
  3. Value Proposition: Investopedia
  4. Value Proposition: Financial dictionary
  5. BusinessDictionary.com (No longer online)

Computing (1 matching dictionary)
  1. value proposition: Encyclopedia

Definitions from Wiktionary (value proposition)

noun:  (business, management) The benefit (such as profit or convenience) offered by an organisation's product or service.

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